CICRM Syllabus

Foundation - Certificate in Customer Care

  1. Principles of Marketing
  2. Principles of Selling
  3. Business Communications
  4. Principles of Customer Care
  5. Business Law
  6. Business Economics and Statistics

Admission Requirements: O- Level, GCE, WAEC, NECO or equivalent.

Intermediate - Diploma in Customer Service

  1. Consumer Behaviour
  2. Managing Customer Information System
  3. Business Relationship Environment
  4. Sales and Marketing Research
  5. Customer Service Management

Admission Requirements: Completion of the Foundation of professional qualifying examinations or a recognised National Diploma (ND) or equivalent.

Professional Part 1 - Higher Diploma in Customer Service

  1. Customer Management Techniques
  2. Managing Business Operations
  3. Relationship Marketing Management
  4. Applied Public Relations
  5. Call Center and Multi-Media Technology

Admission Requirements: Completion of the Intermediate qualifying examinations or a recognised Higher National Diploma (HND) or Degree or equivalent. Or Final membership certificate of any of the following professional bodies:

? The Chartered Institute of Marketing
? The Institute of journalism/Communication
? The Institute of Public Relations
? The Institute of Industrial Relations
? The Institute of Sales and Marketing Management
? The Institute of Direct Marketing

Professional Part 2 - Post Graduate Diploma in Customer Relationship Management

  1. Strategic Customer Management
  2. International Marketing Management
  3. Customer Service Marketing
  4. Business Policy and Management
  5. Customer Relationship Management: (Case Study)

Admission Requirements: Successful completion of the Professional qualifying examinations in Customer Services Customer Relationship Management or a recognised Master's Degree in English, Marketing, Communication, Consumer Behaviour, Public Relation etc.